March 29, 2024

leehotti

Technology and Computer

How can QR codes aid product authentication

Counterfeiting is a serious threat to product legitimacy. Companies need to add security details to their products to make it harder to create counterfeit copies.

Those details will help consumers distinguish an authentic item from a fake one.

Have you ever noticed a QR code on product packaging? It can help in product authentication.

With the recent developments in mobile technology, Quick Response codes became famous as a very effective tool in the fight against the practice of selling fake goods.

Product identification via QR codes is becoming the standard for products. Once they scan the QR code on their smartphone will direct them to a verified website as a product authentication.

Businesses now use a QR code generator online tool to create QR codes for authentication.

These codes will help them protect their reputation by allowing consumers to check the legitimacy and authenticity of the products they buy.

Authenticating products using QR codes

Most marketers include QR codes on product packaging to establish open and reliable contact with their consumers.

You can create a URL QR code that will redirect to your official website. Buyers can then access a page to check the product’s authenticity.

To do this, they only have to find the item’s serial or batch number and enter it on the web page. The product is authentic if your system can see the number in your database.

You can also use the manufactured date, proof of sale, and other authentication details.

Creating multiple QR codes for authentication in one go

You can create a product verification code for each of your items. But wait, does that mean you must make one QR code at a time? Absolutely not.

A bulk QR code generator can help you out with that. This digital solution lets you create several QR codes in one go.

This eliminates the need to manually create each code, which saves them time, effort, and money.

Asking your customers’ feedback

Gathering feedback for your products can help you fend off counterfeit products. You can use this method to let consumers report if they see fake items online or in the market.

You can create a form using Google Forms or Microsoft Forms, copy its link, and embed it within a feedback QR code. Clients can then just scan it with their smartphones to make a report.

This would help you keep an eye out for perpetrators of counterfeit items and immediately take legal action against them.

Earn customer’s trust when they authenticate your products with QR codes

One surefire way to improve any business’ sales and performance is to earn the confidence of its consumers. Once a company becomes a trusted brand, it will be unstoppable in the market.

You can use QR codes on your products so your customers can guarantee the legitimacy of every item they purchase. One scan is all it takes to know whether the product is authentic or counterfeit.

Start creating QR codes for product authentication with the most advanced QR code generator with logo software to earn the trust of your consumers.